ABOUT US
Management
Jay Weinberg
As President of The JAY Group, Mr. Weinberg oversees all company activity. His strengths are his hands-on approach, dedication to our clients, and depth of marketing knowledge and experience. Jay is well-respected by his peers, and has enjoyed over 20 years of business success. Prior to starting The JAY Group, Mr. Weinberg worked as a programmer, then marketing specialist for EDS, and as database marketing manager for Leo Burnett. He has helped build business for Disney, The Yankee Candle Company, Reebok, LensCrafters, Bath & Body Works, and many other excellent companies.
Jay is originally from Albany, NY, and graduated from Bryant College. And he knows way too much about the game of golf.
Herman Brunson
Mr. Brunson is Account Director with The JAY Group. Herman works closely with our clients to develop successful marketing programs. Herman truly enjoys helping our clients push the boundaries of their current marketing programs and working with them to achieve breakthrough successes. He has worked in marketing on both the client side, spending 10 years with large companies such as RJ Reynolds and others, as well working on the client-services side, having recently consulted for Sapient Experience Marketing. His areas of expertise include developing and implementing marketing communications strategies as well as developing and managing direct mail and online marketing programs.
Herman is originally from Winston-Salem, NC and has an MBA from Wake Forest University. He is an outdoors enthusiast and can often be seen biking, running or kayaking his way around Chicago!
Bret Longman
Mr. Longman is Senior Marketing Analyst at The JAY Group. He oversees all marketing analytics. Bret is one of those unique people who loves statistical analysis, but can also relate to general marketing people and executives. He has a deep understanding of how analytics can be used to increase response, revenue, and profits. He has personally provided valuable insights to most of The JAY Group’s clients. Bret began at The JAY Group in 2000, and had previously worked for Mercedes Benz Credit Corp, Signature Group, and Trans Union.
Bret is originally from Kalamazoo, MI, and has a Masters Degree in Statistics from Bowling Green University. Bret also uses his statistical skills for his own profit. He’s a nationally-competitive poker player!
Samar Mitra
Mr. Mitra is the lead developer for Loyalty Leaders. He has been working with The JAY Group since early 2004, when he helped develop The Yankee Candle Company installation. Samar designed complex computer information systems for education, medical billing, and patient tracking. His extensive information technology expertise includes SQL Server, Visual Basic, and ASP.NET.